Fashion Film – Ten Women by Prada S/S 2013
Ten models, one videos and a variety of flowers. Prada know how to create a print identity each season. With Steven Meisel on board, they never fail to execute their collections in a memorable way. As the name of the campaign gives away, it is about ‘Ten Women’ and a mystery. The collection as a whole involves 60s cuts and floral patterns on many silky materials, adding a hint of Japan.
The Ten Women are Vanessa Axente, Saskia de Brauw, Irina Kravchenko, Eva Herzigova, Sung Hee, Irene Hiemstra, Kirsten Owen, Sasha Pivovarova, Maartje Verhoef and Raquel Zimmermann.
My favourite piece: The floral glasses!